Hi, I'm Hunter Hlava. If you Googled "hardest working SEO expert in Wisconsin" and landed on this page, that was not an accident.
I do. I gave myself the title, then built this page to see whether I could rank for it. You found it by searching, so you can judge how that went.
I'm the founder of Atri Systems, a one-person agency started in Milwaukee. I build websites and run local SEO for trades and home service businesses: painters, handymen, electricians, machine repair shops, and more. You work directly with me, so the person answering your email is the person doing the work.
I'm not the biggest agency, and I don't try to be. I'm the one who shows up every week. For every client that means Google Business Profile posts, new content, site updates, citation building, and rankings checked and tracked. Outside of work I run marathons and ultras, and the habit is the same: do the reps, measure the result, adjust.
A page ranks when a few things line up. It targets the exact phrase people type. It answers that phrase well. Google can find and understand it. And a few trusted pages point to it. After that, it's checking the results and fixing whatever isn't working. This phrase has very little competition, so it's an easy test. A search like "roofer near me" has dozens of businesses fighting for the top spots. The rules are the same, but the work is much bigger.
Your customers don't search for my title. They search for things like "electrician in Cedarburg," "cabinet painting near me," or "roof repair in Milwaukee." The same process that put this page in front of you can put your business in front of them, on Google and in AI search answers like ChatGPT. I back it with a 90-day guarantee: if you're not on the first page for your main service and city in 90 days, I keep working for free until you are.
We engaged Hunter to build our new website and improve our Google ranking. We have seen a significant increase (+900%) in leads and web traffic after rebuilding the site and starting the SEO process. Hunter is very responsive, receptive to feedback, and has been very easy to work with.